Semrush Pro Plan — Is It Good For You?

Semrush is widely known as one of the top digital marketing and SEO platforms on the market. It offers different monthly and annual subscriptions, including the popular Semrush Pro plan. 

The Semrush Pro plan is the entry-level premium subscription, priced at $129.95 per month. 

In this article, I’ll cover everything you need to know about the Semrush Pro plan and help you decide whether it’s the right choice for your business.

Semrush Pro Plan: Key Takeaways

  • The Pro plan is the most affordable plan of Semrush, starting at $129.95 per month
  • The plan includes essential features like the Keyword Magic Tool, Site Audit, Competitor Analysis, PPC Tools, and Social Media Tools.
  • Semrush Pro has limitations compared to the higher-tier Guru and Business plans
  • The plan offers a 7-day free trial to new users

Semrush Pro: Pricing Breakdown

First, let’s take a look at the subscription cost of the Semrush Pro plan: 

Semrush Pro Monthly $129.95/month
Semrush Pro Annual$108.33/month (1,300/year)
Semrush Pro: Pricing Breakdown
Source: Semrush

The Pro plan is available with monthly and annual subscriptions. If you go for the annual subscription, you will get a 17% discount on the monthly price

This plan is a relatively affordable option for individuals and small businesses looking to level up their digital marketing efforts. 

If you don’t want to continue with the services after subscribing to the Pro plan, your money is safe with their 7-day refund policy. To get a refund, you have to act quickly and contact their support staff within seven days of purchase to cancel the subscription. 

Semrush Pro Add-On Pricing

In addition to the base Semrush Pro plan, there are a few add-ons that users can purchase:

  • Additional users: $45 per month per user
  • Semrush Local: Basic ($20/month) and Premium ($40/month)
  • Agency solutions: $69 to $249 per month 
  • ImpactHero add-on: $200 per month
  • Semrush.Trends: $289/month per user
  • Semrush Social: $29.99/month

Note: These add-ons are optional, and the base Semrush Pro plan already includes a robust set of features for most users. 

Semrush Pro Features

The Semrush Pro plan comes packed with a wide range of features to support your digital marketing efforts. Here’s a quick overview:

1. Keyword Research

  • Access to the Keyword Magic Tool, which allows you to find hundreds of long-tail keyword variations from a single seed keyword.
  • Up to 10,000 data rows per report and 3,000 reports per day in Keyword Analytics.
  • Track up to 500 keywords with daily ranking updates.

2. Domain Analysis

  • In-depth Domain Overview reports with up to 10,000 data rows.
  • Analyze your competitors’ websites and “borrow” their strategies.

3. Site Audits

  • Crawl up to 100,000 pages per month across all your projects.
  • Identify and fix technical SEO issues like broken links, duplicate content, and more.

4. Reporting

  • Generate up to 5 scheduled PDF reports to share with clients or stakeholders.

5. Project Management

  • Track up to 5 projects, each with a single platform, device, or language target.
  • Get up to 500 SEO Ideas Units per month

Can You Use Semrush Pro for Free?

Semrush does offer a 7-day free trial for users purchasing the Pro plan for the first time. This allows you to test out the platform’s core features and see if it’s a good fit for your needs before committing to a paid subscription.

After the trial period, you’ll need to upgrade to the Semrush Pro plan to continue using the platform’s full suite of features.

Semrush Pro vs Semrush Guru: Which Plan To Choose?

While the Semrush Pro plan is a great starting point for many users, the Semrush Guru plan offers a broader set of features and capabilities. 

Here’s a side-by-side comparison:

FeatureSemrush ProSemrush Guru
Price (monthly)$129.95$249.95
Price (annual)$108.33 per month$208.33 per month
Targets per project110
Site audit pages per month100,000300,000
Tracked keywords with daily updates5002,000
Reports per day3,0005,000
Data rows per report10,00030,000
Keyword refreshes per month2501,000
Keyword cannibalization reportNoYes
Historical dataNoYes
Content Marketing ToolkitNoYes
Looker Studio integrationNoYes
Semrush Pro vs Semrush Guru
Source: Semrush

As you can see, the Semrush Guru plan offers significantly higher limits and additional features that can be particularly beneficial for larger businesses, digital agencies, and those targeting global markets.

The Guru plan’s access to historical data, the Content Marketing Toolkit, and Looker Studio integration can provide valuable insights and advanced capabilities that the Pro plan lacks.

However, for bloggers, small agencies, and startups with a limited budget, the Semrush Pro plan should still provide ample functionality to achieve their digital marketing goals. The lower price point and fewer features may be a better fit for these users.

Pro Tip: Both Pro and Guru plans have a free trial option. So, if you are unsure which plan to choose, take advantage of the free trial and assess the tools by yourself. This will help you pick the right plan for your business. 

When To Upgrade To The Semrush Guru Plan?

If you anticipate rapid growth or have a strong focus on content marketing and global expansion, the Guru plan may be the better choice. 

This would be the right time to upgrade to the Guru plan, and you will be able to unlock additional advanced features. 

Related Read:

Conclusion: Start With Semrush Pro Plan

The Semrush Pro plan is an excellent starting choice for bloggers, small agencies, and startups looking to level up their digital marketing efforts. 

With its affordable price point and comprehensive set of features, it provides users with essential tools for SEO, PPC, social media, and content marketing.

If you’re just starting out or have a limited budget, the Semrush Pro plan is a great place to begin your digital marketing journey. 

Give it a try with the 7-day free trial and see how it can help take your online presence to the next level!

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